google video certification

Track only end actions to provide more accurate signals to our machine learning algorithms. You work for a creative agency and your client is having trouble connecting meaningfully with potential customers. What audience solution should you use? Youre determining which audience solutions to use in your Google Video campaign with an awareness goal. Showcase your ability to get results from YouTube and Google Video advertising solutions. (Choose two.). YouTube and Google Video solutions are specifically tuned to your business marketing objectives. Advertisers choose YouTube because it delivers proven results. Which of the following combinations aligns to that approach? User watches the entirety of the ad and coverts within 30 days. A business owner uses Googles Video solutions to achieve their awareness, consideration, or action goal. You may have a pop-up blocker. If you were optimizing a campaign to drive conversions faster, what would you do? (Choose two.). A benefit is that Googles Video solutions use machine learning to set budgets and bids within 24 hours of setting a live Video campaign. Incorporate creative strategies for telling effective brand stories on YouTube to capture your audience's attention. The maximum validity of the certificate is only 2 years. But if your goal is to drive maximum reach on a minimum budget, what mix of awareness ad formats would you use? The owner would like to use the names of similar hotels as keywords when building the audience for the campaign. IT support is troubleshooting and problem solving in the field of information technology, including setting up computers for users within an organization, overseeing computer systems, and debugging whenever a problem arises. Types of careers in IT may include jobs working with A job in IT can mean in-person or remote help desk work in a range of organizations across many different industries. Get Google Workspace training and start managing Google productivity tools. Whats another reason users choose YouTube? You might see that Googles Video solutions use machine learning to create video assets based on the content of the advertised domain. It allows you to maximize ad engagement by telling a story through a series of videos. Which of the following is not an example of Detailed Demographics? Basic IT skills will position you to secure an introductory-level role to begin your IT career, and from then on, the opportunities are endless. A successful awareness campaign ran with a 30-second video ad. What are two tips you can share with them about these ads? 16. Employers interested in joining the Google Career Certificates Employer Consortium can find more information at grow.google/employers. They help you understand what audience solutions in an existing campaign are delivering the best results. Non-skippable in-stream ads are available on YouTube and advertiser websites. You should communicate multiple messages. Are you trying to find the best online courses? After a discussion with a Google Audience Specialist, Reilly is ready to suggest the use of Detailed Demographics to her YouTube clients. Which of these video campaign effectiveness levers is the top driver of return on investment and the strongest on digital media? What should your bidding solution optimize toward? Itll extend the reach of video ads to YouTube Live streaming and Premieres. Those planning to attend a degree program can utilize ACE recommendations, the industry standard for translating workplace learning to college credit. Please double-check all questions and answers when taking the exam because you will get some similar questions which answers will be different. By reaching people who are subscribed to channels related to their products. Get on the fast track to finding an in-demand job in IT, with a professional certificate from Google. (Choose two.). Your goal is to increase retention and loyalty for your brand. Table of Contents. If you were making creative for a video action campaign, what best practice should you follow? Youre planning to run a Google Video campaign with a consideration goal, and you want to measure how many people watched your video. By explaining that creators influence users purchasing decisions, but they take action on other platforms. Get a job in IT, with help from Google Whether learning the foundations or taking your career to the next level, a Google IT Certificate opens doors to in-demand jobs. This is a free program where anyone from anywhere can register for and take online. (Choose two.). These funds will create a lasting impact in helping people land high-quality jobs in high-growth fields. Ads certification are professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads. YouTube pays creators according to channel subscriber counts. Note: If the questions in the exam is not same/changed please share them with us, so that we update with the latest questions & answers, Knowledge Check Assessment Answers (13 Questions). Youd use use viewability with Active View. We offer it for sale through our website. Youd use skippable in-stream ads and bumper ads. YouTube pays creators a set fee for every video they upload. Some people need a little push or are looking for the best resource to help them make an informed decision. Youre running a Google Video campaign with a consideration goal. Which report shows how long a video was watched in aggregate? To make sure people think about your brand in decision-making moments, what marketing objective should you use for your Google Video campaign? A job in IT support can mean in-person or remote help desk work in a range of organizations across many different industries. What post-production edits should you make to improve the ads effectiveness? What other marketing objective can YouTube and Google video solutions fulfill? The Google Career Certificates Employer Consortium consists of over 150 U.S. companies like Deloitte, Infosys, Snap Inc., Target, Verizon, and of course, Google. 31. Which of the following is an approach to help people think or feel something? The Google Ads video certification is a great way to show employers that you are knowledgeable in this area of advertising. What are two examples of the Intent audience solution, Life Events? Start my 1-month free trial Buy this course ($29.99*) Transcripts . Which TrueView ad format is optimized for lift in ad recall? How should you approach evaluating video action campaign performance? TrueView ads on Google Video Partners drive as much lift in ad recall as TrueView on YouTube. Recipients of financial aid will have full access to course content and assignments required to earn a certificate. Which one of Googles data-driven tools is part of Google Analytics Solutions? Of all video campaign effectiveness levers, whats the dominant driver of return on investment and the strongest on digital media? It provides trustworthy popular reach forecasts, media mix options, and fresh data. Convey multiple messages to resonate with the masses. Google AdWords Video Certification Advertising Assessment Exam Answers - Academy for ads - 2018 This exam covers basic and advanced concepts, including best practices for creating, managing and optimizing video advertising campaigns across YouTube and the web. Youd compare your CPA to that of brand Search performance and allow three to seven days to achieve desired CPA performance before making adjustments. Youd set up the campaign to engage with audience segments that have searched for your brand before. Advertisers with awareness goals should create short-form content thats highly engaging. How should you approach your measurement strategy, if you were planning to run a video action campaign? Foundational certification Validate your broad knowledge of cloud concepts and the products, services, tools, features, benefits, and use. The most recent one is "Claim 30 days access to Google Cloud labs at no cost", free until February 28, 2021. Advertisers choose YouTube because it delivers proven results. In-market audiences allow the opportunity to specifically identify what kind of user? 32. How To Build Productive Relationships Between The Members Of Your Team. What action should you take when optimizing a campaign to drive conversions faster? Because it can give you access to engage with audiences on the YouTube mobile homepage. To reach people based on their interests without having to build or refresh those audiences, what audience solution should you use for your Google Video campaign? Which video ad sequencing framework is focused on where a viewer is and what theyre doing when they interact with a YouTube ad? Which of the following call-to-actions (CTAs) should you use in the ad? You should track only end actions to provide more accurate signals to our machine learning algorithms. What other marketing objective can YouTube and Google video solutions fulfill? Which ad format typically has the lowest CPM among in-stream video ads and is also eligible to serve more frequently, particularly on mobile devices? Youre planning to run a Google Video campaign with a consideration goal, and you want to understand the extent to which your campaign influences viewer perception or intent for your product. What audience solution should you use? Justines client is almost ready to get started with YouTube advertising. Start with Customer Match, then expand to your data segments. (Choose two. Which three YouTube audience solutions should he recommend? Itll create as many impressions as possible in line with the target cost-per-acquisition. Google audiences are updated on every impression, so advertisers can reach only the most relevant consumers on YouTube. Theyd like a first-party data audience solution that lets them find new customers who share characteristics with their existing ones. Why would you use video ad sequencing to achieve that objective? Production companies are acting as gatekeepers, since they control the biggest distribution channels. Develop a strategy that effectively uses YouTube video formats to grow awareness, increase consideration and drive action. They can boost consideration by inviting customers to engage with your brand during high-intent moments. After passing the final exam, you are rewarded with a certificate whose validity is for two years, and it is downloadable, so it can also be used along with your CV and Resume. What extension should you add to your campaign? Production companies act as gatekeepers, since they control the biggest distribution channels. Reach Planner has three primary benefits. YouTube drives action based on the time of visit, page views, downloads, and IP address lookups. Which two events trigger a store visit for TrueView for action? 20. YouTube for action is comprised of formats powered by Smart Bidding for conversions or conversion values. Chelsea, Program Manager at Google and Google IT Support Certificate graduate, Daniel, IT Support Specialist at Central Community College and Google IT Support Certificate graduate, Amie, Computer Support Technician at Apex Systems and Google IT Support Certificate graduate, The $100M Google Career Certificates Fund will help nonprofits Social Finance, Merit America, and Year Up offer career support, job placement, and stipends to help drive $1B in aggregate wage gains and provide career advancement for more than twenty thousand American workers. If your goal is to increase scale and improve CPA performance and efficiency, what marketing objective should you choose? Certified users will demonstrate an understanding of how to tell effective stories on YouTube to reach potential customers along the entire purchase journey at scale. Which statement is true about non-skippable in-stream ads? Online conversions measured for TrueView for action come from three different events. The correct answers are marked in Green Color with a tick mark so that you dont get confused about the correct answer to the question. Ads with a person speaking directly to camera had lower ad recall. This may lead to networking opportunities or even new leads through its unique search engine, Google Partner Search. By earning the Google Ads Video Certification, Google recognizes your ability to: Note: Some courses contain links to sites that may not be available in your preferred language or that require you to select your language. To remove audience solutions youve applied that arent driving conversions. Keep visuals low-contrast to avoid overwhelming viewers. 9. Which type of Google Audience Signal reaches consumers on YouTube based on their consumption habits? 10. Which video ad sequencing framework is focused on where a viewer is and what theyre doing when they interact with a YouTube ad? What two video ad formats are optimized for engagement and designed to help customers think of you first when theyre looking to buy? In this case, I'm going to unselect Include Google Display Network. 1,500,000 in-demand job openings across certificate fields 1 Learn at your own pace Complete the online certificate program on your own terms. You should use core performance metrics. Knowing how to write code to solve problems and automate solutions is a crucial skill for anybody working in IT today. You should start with cost-per-view bidding to establish CPV performance, then switch to Maximize Conversions to capture more conversions at the desired CPA. Online Courses Certification Live Training Remote Working Tools & Resources Help & FAQs Feedback Sign in Register . The Google IT Support and IT Automation with Python Certificates are available in English, Spanish and Portuguese on Coursera. I thought everything was falling apart. Theyre available on YouTube and Google Search. reorder Modules: 26 access_time Hours: 40 . Google Ads Video Advertising Certification Assessment Answers 2020 (Updated) Google AdWords Video Advertising is now Google Ads Video Advertising Certification Assessment Answers . The cost of the Google IT Support certificate is $39 per month. 28. What are two tips you can share with them about these ads? Your marketing objective is to build awareness. Remove supers so they dont compete with the audio. All the solutions found on this website have been collected from various sources across the web and are believed to be in the "public domain." 18. Custom Intent audiences reach users residing in specific regions of the country. Dan owns a farm supply store that sells plows to farmers. With forecasting reach of your YouTube campaign alongside social media, With forecasting reach of your YouTube campaign alongside print ads, With forecasting reach of your YouTube campaign alongside Search, Cross-device behavior, short-form content, and shopping, Streaming on TV, audio-only content, and shopping, Cross-device behavior, audio-only content, and shopping. Youre creating a storyboard for a video ad and youre optimizing for view completions. Why should you opt into optimized targeting when creating a video action campaign? What approach to bidding strategy should you implement for optimal results? How should you summarize the short-form content trend to a marketing expert? Running a creative experiment using Brand Lift is an excellent way to get the information you need. Stronger brand response is found from ads that are viewable only, as compared to ads that are viewable and audible. Whether learning the foundations or taking your career to the next level, a Google IT Certificate opens doors to in-demand jobs. You will get a 100% passing guarantee and you can get 95% to 100% marks on the examination by using our exam answer sheet. Earn a credential from Google and a leading university when you complete a Google Career Certificate and Industry Specialization. To drive maximum reach on a minimum budget, what mix of awareness ad formats would you use? 1Burning Glass: Labor Insight (Last 12 Months: Feb. 1, 2021 - Jan. 31, 2022). Which audience solution can help your clients campaign reach people in the car buying process? How should you approach your audience strategy when setting up a video action campaign to convert intent into action? Based on Googles ABCDs of designing ads for YouTube, what are two ways Google recommends you connect with your viewers? All the certification exams are backed by rich training content offered as online curriculum, instructor-led training, or self-study materials. Which of the following captures the four reasons creators choose YouTube? The client has asked Ben to explain which events trigger a store visit. By completing Fundamentals, you'll be ready to take the Educator Level 1 Certification exam. By explaining that advertisers with awareness goals should create short-form content thats highly engaging. I think one of the most validating things in the world is recognizing that youve helped someone. Shes uncertain which type of bidding she should choose for her TrueView for action campaign. They should be aware that production companies are acting as gatekeepers, since they control the biggest distribution channels. A fly-fishing advertiser who wants to reach people currently in the market for waders. Which business outcomes can YouTube deliver for her client? After a discussion with a Google Audience Specialist, Reilly is ready to suggest the use of Detailed Demographics to her YouTube clients. Non-skippable in-stream ads are bought on target CPM or CPV through Google Preferred. IT Certificate graduates who also pass the CompTIA A+ certification exams will earn a dual credential from CompTIA and Google. Match each event to its correct conversion type. Youd focus on those less likely to convert to drive conversion volume by starting with broader audience types before expanding to high-intent audiences. Showcase your ability to get results from YouTube and Google Video advertising solutions. The Google Cloud certification path helps the potential candidates validate their knowledge to let them show their skills in leading business to success by using the Google Cloud technology. Youd start with cost-per-view bidding to establish CPV performance, then switch to Target CPA to capture more conversions at the desired CPA. Offers effective Search ads for their audience, Has the worlds largest digital asset library. You should say that creators influence users purchasing decisions, but they take action on other platforms. YouTube and Google Video solutions are specifically tuned to your business marketing objectives. Whats an accurate description of callout extensions? You might see that Googles Video solutions simplify the campaign management process by automatically creating new ad groups on a monthly basis. The YouTube masthead is effective for advertisers with which goal? Trick viewers into thinking theyre watching something different. YouTube and Google Video solutions are specifically tuned to your business marketing objectives. Computers break, systems fail, phones diewhen that happens, we need experts to fix them. What video ad format should you pick to make that happen? Dylan explains how YouTube lets users engage with the creators they love and become part of an online community of like-minded people. Focus on those less likely to convert to drive conversion volume by starting with low-intent audiences before expanding to high-intent audiences. In addition to expert training and hands-on projects designed to prepare you for a job in your field of choice, you'll get access to career resources including a resume building tool, mock interviews and networking support designed to help you with your job search. What extension should you add to a video action campaign to drive more conversions in a simple and cost-effective way for a single automated campaign, if your goal is to drive online sales? Develop a strategy that effectively uses YouTube video formats to grow awareness, increase consideration and drive action. What audience solution should you use? Youre creating a Google Video campaign with brand awareness and reach as the campaign goal. If youre running a Google Video campaign with a consideration goal and you want to understand the extent to which your campaign influences viewer perception or intent for your product, what measurement solution should you use? This site uses cookies to provide you with a greater user experience. 12. Discover a wide variety of topics that are designed to give you an overview of whats to come in this certificate program. Which elements are used to build a Custom Affinity audience? In the ABCD recommendations Google created for YouTube advertising, the A stands for attract and the B for brand. Those are some great perks! Which bidding type would be best in this scenario? What Google Video marketing objective connects to the goal of people thinking about your brand in decision-making moments? True False 2. Long-form livestreaming content is surging in popularity, allowing advertisers to reach engaged users frequently. To maximize ad engagement by telling a story through a series of videos. What audience solution should you use? You should say that YouTube users use the platform for inspiration and discovery, and they choose to purchase on desktop devices. You want to re-engage with people from your CRM database that bought something from your website in the past six months. The client has asked Ben to explain which events trigger a store visit. What marketing objective connects to this goal? 44. Which video format is available on Google Video Partners? When youre looking to create audience lists similar to the audiences who delivered the best results in your Google Video campaign. Theyre purchased on a cost-per-view basis. You want to enter key words based on interest or behaviors for your Google Video campaign. She understands that she can reach a significant portion of people on the internet with the help of a Display campaign. 38. Your client is an online car marketplace. Is it possible to hire you to take my exam? Your email address will not be published. It drives users to click a link or take action on an ad. Which TrueView ad format is billed on a CPM basis? Itll help you reach audiences already familiar with your brand who are likely to convert. Match each event to its correct conversion type. Associate You should communicate the offer at the end. Benefits include providing trustworthy popular reach forecasts, media mix options, and fresh data. Reach Planner can help with which of the following when doing media planning? Conduct a long-term campaign at a reasonable cost. Because it can give you access to more engagement metrics to measure the impact of the campaign. Set up the campaign to engage with audience segments that have searched for your brand before. Compare your CPA to that of brand Search performance and allow one to three days to achieve desired CPA performance before making adjustments. Which YouTube storytelling technique describes when a video ad changes based on a persons viewing context? Please note that the decision to accept specific credit recommendations is up to each institution and is not guaranteed. 6. Match the YouTube customer with the Google Audience Signal type that helps advertisers connect with that customer. Use it to find answers. To achieve your goal of increasing purchase intent for your products, what type of Google Video campaign should you use? When it comes to driving action, you should focus on audiences with the strongest level of intent. Non-skippable in-stream ads can be bought on target CPM or CPD. Calculations, returns, website SSL, and app store visits, App downloads, tours, website LAN, and app user permissions, Preferences, visits, website FTP, and total app updates. (Choose two.). Dan owns a farm supply store that sells plows to farmers. 25% of YouTube watch-time happens on mobile devices. Which of the following is not an example of Detailed Demographics? User watches 10 seconds of the ad and converts within seven days. More than 150 companies in the Google Career Certificates Employer Consortium are committed to considering Google Career Certificate graduates for entry-level jobs. It allows you to communicate multiple messages by telling a story through a series of videos. If yes then how much will my exam cost? Youre creating a video ad with a purpose to ask people to take action on your website. This article will help you with the Google Ads Video Certification Answers in the easiest ways. Which of the following call-to-actions (CTAs) should you use in the ad? Which TrueView ad format is billed on a CPM basis? The second most applicable Google Ads test for marketers is likely Google Ads display certification. Which of YouTubes awareness ad formats can use the CPD bidding approach? If you have any other issues, then feel free to contact us. Theyd like to use this data to engage past customers with a YouTube campaign promoting their newest product line. You'll also be able to connect with over 150 US employers in the hiring consortium who are accepting candidates who have completed a Google Career Certificate. 22. During the exam you get 50 questions randomly from 150 possible questions pool. Why should you opt into Google Video partners? A YouTube advertiser is looking to drive direct response objectives. Which of the following captures how YouTube serves users, creators, and advertisers? Your goal is to drive more conversions. 9. Youd measure the full value with Google Ads conversion tracking and exclude lighter conversion events. Which YouTube storytelling technique describes when a video ad changes based on a persons viewing context? Whats a benefit of using Googles Video solutions to achieve your awareness, consideration, or action goal? Start with cost-per-view bidding to establish CPV performance, then switch to Maximize Conversions to capture more conversions at the desired CPA. How should you summarize this trend to them? *Complete in 6 months, under 10 hours per week. Of the storytelling methods recommended for YouTube campaigns, which one uses a long-piece format creative ad to deliver a brands messaging and shorter ads to reinforce it? You should set up the campaign to only engage with audience segments that have converted before. The certification will help you to build your skills with Google Ads. You should compare your CPA to that of non-brand Search performance and allow one to three days to achieve desired CPA performance before making adjustments. 3. You want to reach people who are searching for content about the Manchester United Football Club. We decided to build an IT training program on Coursera, created entirely by Googlers who are expert in IT support so this training could be available to everyone. 14. What audience solution should you use to reach female users who are 18 to 24 years old with your Google Video campaign? He knows detailed demographics help advertisers reach audiences based on quantifiable characteristics that matter to the client. Film a Trainer Video. The stackability of these skills means that after gaining a baseline level of knowledge through the Google IT Support Certificate program, it is easy to pick up more advanced skills or build on those foundations with the IT Automation with Python Certificate program. Send me more information to help me grow my. Whats the value of Insights Finder and Find My Audience? Most hands-on labs need paid credits but Google periodically provides free limited subscription for learners. The trends are cross-device behavior, short-form content, and shopping. An eCommerce business wants to understand the value of YouTube. Google audiences are updated on every impression, so advertisers can reach only the most relevant consumers on YouTube. Whats the key functionality of Custom Intent audiences? Where do you get yours? This is something that anybody can do. People switch between the many streaming services available and have shorter attention spans. TrueView ads on Google Video Partners drive as much lift in ad recall as TrueView on YouTube. What do the C and D stand for? Industry Specializations are university-built training programs designed to help you develop additional expertise and unlock job opportunities in high-growth industries. 42. Which of the following is a way to hook and sustain attention? By explaining that YouTube users use the platform for inspiration and discovery, but not to take action and make a purchase. You want to understand the extent to which your campaign influences viewer perception or intent for your product. Which audience solution should you use? You should use masthead ads and non-skippable in-stream ads. People who answer forum questions about horses . Which is a key benefit of TrueView discovery? 4. Whats one of Google and YouTubes awareness products? Did you arrive on this page without seeing a new activity window launch? It can help forecast reach of your YouTube campaign alongside Search. Which of these is not an example of Advanced Audiences? The questions and answers shared on our website are only for educational purposes, so please don't use them for cheating. You want to reach male users who are 35 to 44 years old with your Google Video campaign. Youd compare your CPA to that of non-brand Search performance and allow one to three days to achieve desired CPA performance before making adjustments. Developed by Johns Hopkins University and hosted on Coursera, this fully online program provides the skills you need to find entry-level jobs in the field of Healthcare as an IT Support Specialist. In addition to fundamental video metrics like Video played to, what measurement solution would you use? 11. What marketing objective should you choose if your goal was to increase scale and improve CPA performance and efficiency? To remove users from your data segments who arent likely to convert. Measure only complete online conversions for a more accurate return on investment calculation. What audience solution should you use for your Google Video campaign to reach people based on their interests, without having to build or refresh those audiences? Build suspense with a slow pace to start. What actions does YouTube drive for advertisers? Place the steps in the correct order to accomplish this within Google Ads. Learn the basics of Google Ads Video audiences, formats and creative. If your goal is to drive maximum reach and video completions, what mix of video ad formats would you use? Youd should start with Customer Match, then expand to your data segments. 23. Automated bidding does the heavy lifting for advertisers on Google Ads. When making creative for a video action campaign, which best practice should you follow? Live Training Remote Working Tools & Resources Help & FAQs Feedback . The IT Support and IT Automation with Python Certificates cost $39 per month by subscription on Coursera. When youre looking to create audience lists that you can immediately apply to any of your Google Video campaign. You want to understand the extent to which your campaign shifts user perception or behavior. If you are interested in financial assistance for the Google IT Support or IT Automation with Python Certificates, you may be eligible for financial aid via Coursera through the course page. Youd set up the campaign to only engage with audience segments that have converted before. You now want to remarket to audiences who saw it with memorable, shorter video ads. What combination best aligns to that approach? Continue running campaigns with existing creative and slowly introduce new variations. They can increase awareness by keeping your brand at the top of customers minds. If you want to improve performance of video campaigns, what approach should you take with creative? Non-skippable in-stream ads are six-second ads that show before a video. What are two ways Dynamic Search Ads brings value to an advertising campaign? The goal of your Google Video campaign is to grow consideration. 06.10.2021 0 comments Read article YouTube Analytics can show you the aggregated totals of the minutes people spent viewing a video over time. It provides trustworthy unique reach forecasts, media mix options, and automation recommendations. A business owner wants to set up their companys Google Video campaign to make sure people think about their brand in decision-making moments. Use CTRL + F or Find In Page to find questions & answers. Custom Intent audiences allows advertisers to reach users on YouTube that were previously searching for particular queries across which of the following properties? FYI: Exam Authority team can change the question and answer at any time. What are two examples of the Intent audience solution, Life Events? Itll acquire as many clicks as possible according to the daily budget thats been set. Landon works for an online marketing firm and believes that YouTube will be an effective addition to his clients advertising strategy given its extensive reach of over two billion monthly active users and recent innovations that increase usership. Users choose YouTube to play games across platforms. Searching in our PDF with correct answers is easier and you can save time. Creators choose YouTube for the freedom it gives them to use cutting-edge innovations to reach billions of people worldwide and make a living doing what they love. Visit the Google. You can learn by selecting individual modules, or dive right in and take an entire course end-to-end. By reaching people based on where they shop or eat. The trends are streaming on TV, audio-only content, and shopping. A benefit is that Google's Video solutions simplify the campaign creation process by automatically aligning to marketing objectives. Replace TV campaigns and achieve maximum reach. In the U.S., there were over 86,500 open entry-level IT support roles in 2020, and jobs in this field are projected to grow 8% between 2019 and 2029 faster than the average of all other occupations. Youre planning to run a Google Video campaign with an awareness goal, and you want to measure the following: how many people were served your ads and how many times they were each served across devices and formats. According to Ipsos eye-tracking research, approximately how much TV advertising goes unseen? By the end of the course, you will be able to create and manage video conference meetings . If you follow our exam solution, then you will pass your exam with a 100% passing guarantee with Satisfaction. Based on the ABCDs of designing YouTube ads, whats one way to attract viewers? Google AdWords Mobile Advertising Exam Answers | Google Analytics Certification Exam Answers *Disclaimer: All questions below are from live exams within the month of April 2022. Why is it a good idea to opt into Google Video partners when creating a Google Video campaign for awareness? The certificate is an excellent addition to your digital marketing CV. What type of Google Video campaign should you use if your goal was to increase retention and loyalty for your brand? Which ad format typically has the lowest CPM among in-stream video ads and is also eligible to serve more frequently, particularly on mobile devices? Please provide us your User Name, Email, Recovery Email and Password of your account. . Showcase discounts and sales to drive interest. Hes got the information needed to create a Customer Match audience, but hes not sure where he needs to upload this information. The four essential freedoms that define YouTubes values are freedom of expression, freedom of opportunity, freedom of information, and freedom to belong. Offer free and discounted goods or services to entice ad viewers. What type of Google Video campaign should you use if your goal was to increase purchase intent for your products? They help you create audience lists that you can immediately apply to any of your Google Video campaigns. By earning the Google Ads Video Certification, Google recognizes your ability to: Understand how YouTube's value for creators, users and advertisers can drive brand performance Where can I find Google Ads Video Certification Answers? About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy & Safety How YouTube works Test new features Press Copyright Contact us Creators . Get Certified Sign in Master the Google tools you use at work with online training Develop skills you can apply right away, with e-learning courses designed by Google product experts. He knows detailed demographics help advertisers reach audiences based on quantifiable characteristics that matter to the client. 14. It optimizes delivery to users who are most likely to buy. What are two Google findings (based on internal research) regarding six-second ads? Mina owns a high-end fashion boutique and has seen success with YouTube advertising over the past year. When creating a video action campaign, why is it a good idea to opt into optimized targeting? Theyre mobile-focused and would like to know the percentage of YouTube watch-time that takes place on mobile devices. What audience solution should you use? 10. Googles Video solutions simplify the campaign management process by automatically creating new ad groups on a monthly basis. Hes got the information needed to create a Customer Match audience, but hes not sure where he needs to upload this information. (Choose 2.). You should start with cost-per-view bidding to establish CPV performance, then switch to Target CPA to capture more conversions at the desired CPA. Youd use masthead ads and non-skippable in-stream ads. Course Detail. Youd use skippable in-stream ads and non-skippable in-stream ads. Mixing video ad formats is a good idea you know that. As a marketing expert at an eCommerce business, youve been asked to summarize the value of YouTube to the leadership team. A company that uses Target ROAS (return on ad spend) bidding and wants to make sure their ads are both consistent and cant be skipped. Benefits include providing trustworthy popular reach forecasts, media mix options, and automation recommendations. Youre running a Google Video campaign with an awareness goal. Pass the assessment and earn a certification (Complete Required), Google Ads Video Certification Assessment Answers. If you ran a successful awareness campaign using a 30-second video ad and now see the value of remarketing to audiences who watched it with memorable, shorter video ads, what video ad format should you use to achieve that goal? Primary Sidebar. I worked in retail and needed to make a change. Let's move on to locations. When creating a Google Video campaign with brand awareness and reach as the campaign goal, why is using target cost-per-thousand impressions (tCPM) the optimal bidding strategy? Google Ads Video Certification Term 1 / 63 Why Users choose YouTube? Which three YouTube audience solutions should he recommend? Yes, all these questions are the latest ones to improve your experience. Shes uncertain which type of bidding she should choose for her TrueView for action campaign. Compare your CPA to that of brand Search performance and allow three to seven days to achieve desired CPA performance before making adjustments. Start with cost-per-view bidding to establish CPV performance, then switch to Target CPA to capture more conversions at the desired CPA. Dylan explains how YouTube lets users engage with the creators they love and become part of an online community of like-minded people. Are you looking for Google Ads Video Certification Exam Answers 2022? Start Training. If youre building a Google Video campaign and your goal is to grow brand consideration, why should you use video ad sequencing? Once claimed, they will receive a competency-based transcript that signifies the credit recommendation, which can be shared directly with a school from the Credly platform. Googles Video solutions use machine learning to create video assets based on the content of the advertised domain. Benefits include providing trustworthy unique reach forecasts, media mix options, and automation recommendations. If youre running a video action campaign, how should you approach your measurement strategy? Which two next generation innovations can Landon share with his client? You work in marketing for a business with the goal of generating leads. What measurement solution should you use? Google created the IT Support and IT Automation with Python Certificate programs because we faced the same issue many other companies had open IT roles and not enough qualified candidates to fill them. You should start with Customer Match, then expand to your data segments. A business that wants to ensure brand impact and leverage the power of video by using Target Outranking Share bidding. What should your bidding solution optimize toward? They can increase awareness by keeping your brand at the top of customers minds. Online conversions measured for TrueView for action come from three different events. Youve decided to run a new Google Video campaign with an awareness goal. Which statement is true about bumper ads? Which statement is true about non-skippable in-stream ads? Your goal is to increase purchase intent for your products. Yes you can hire us to take your exam and save your valuable time. 24. When setting up a video action campaign to convert intent into action, how should you approach your audience strategy? Using Custom Intent audiences allows brands to drive action on YouTube. You're not alone. How should you approach creative effectiveness in order to boost performance of video campaigns? As an alternative, we can take the exam on your behalf. 24. Run an experiment with existing creative and use whichever one performs best. It can provide trustworthy popular reach forecasts, media mix options, and automation recommendations. After taking into account fundamental video metrics like Video played to, what measurement solution would you use? Upon completion of the Google IT Support or IT Automation with Python Certificates, you will gain access to an exclusive job platform where you can easily apply to opportunities from employers with open IT jobs. Python is a general-purpose computer programming language used to build websites and software, automate tasks, and conduct data analysis. By explaining that short-form content is valuable, but only relevant for advertisers looking to reach Gen Z audiences. . Google Display and Video 360 Certification Assessment Questions&Answers (76 ARTICLES) Google Ads Search Certification Assessment Questions&Answers (333 ARTICLES ) Google Analytics Individual Qualification Exams Assessment Questions&Answers (219 ARTICLES ) This is your first time running a Video action campaign. Which TrueView ad format is optimized for lift in ad recall? Youd track only end actions to provide more accurate signals to our machine learning algorithms. Arturo has explained to a client who sells electronics that YouTubes detailed demographic audiences can impact their advertising efforts. Ben has recommended store visits for TrueView for action as a measurement solution to connect online influence to offline action. You have a goal to increase scale and improve CPA performance and efficiency. To reach outdoor enthusiasts with your Google Video campaign, what audience solution should you use? What can YouTube Analytics tell you about what people are watching on your clients channel? What is the number of scores I will receive? After purchasing the answer sheet (within 3 days), If you dont pass the exam, just let us know, and we will re-check and send you the updated exam answer sheet within 48-72 Hours. Creators influence users purchasing decisions, but they take action on other platforms. Because it lets you communicate multiple messages by telling a story through a series of videos. True or false? So a few years ago, we began working with a nonprofit organization to provide training and pathways to roles in technical support at Google. The program builds on your IT foundations to help you take your career to the next level. 75% of YouTube watch-time happens on mobile devices. Ben has recommended store visits for TrueView for action as a measurement solution to connect online influence to offline action. Which report shows how long a video was watched in aggregate? Start with Target CPA to establish CPA performance, then switch to Maximize Conversions to capture more conversions at the desired CPA. The Google IT Support and IT Automation with Python Certificates are also available in Spanish and Portuguese. What type of advertiser is a good fit for TrueView for action? Select app installs and in-app actions. Running a creative experiment using Brand Lift is an excellent way to get the information you need. 19. When would you use Insights Finder and Find My Audience? Certificado Profesional de Soporte de Tecnologas de la Informacin de Google, Certificado Profissional de Suporte em TI do Google, Digital Marketing & E-commerce Certificate, For Nonprofits and Community Organizations, The Bits and Bytes of Computer Networking, Operating Systems and You: Becoming a Power User, System Administration and IT Infrastructure Services, IT Security: Defense Against the Digital Dark Arts, Using Python to interact with the operating system, The critical role of IT support staff in healthcare, Health information technology fundamentals, terms, and definitions, Operations and patient safety for Healthcare IT Staff, Important aspects of data security, privacy and compliance, System Administration and IT - Infrastructure Services, Using Python to Interact with the Operating System. You ran a successful awareness campaign with a video ad thats 30 seconds long, and you now see the value in remarketing to audiences who saw it with memorable, shorter video ads. How should you approach your audience strategy? Dylans client produces documentaries. Where does a YouTube masthead ad unit run? Provide multiple options for how viewers can take action. To get details, Contact us today. YouTube and Google Video solutions are specifically tuned to your business' marketing objectives. To share proof of completion with schools, IT certificate graduates will receive an email prompting them to claim their Credly badge, which contains the ACE credit recommendation. 66.1K subscribers In this video, you'll learn all about the Google Ads certification exams and how you can become certified in Google Ads. Which is a best practice for creating effective bumper ads? Explore the Google Workspace Learning Center Get the most out of Google Workspace in your workplace with training guides, tips, customer examples, and other resources. Which Intent audience solution on YouTube should Myra select for this campaign? After using Googles Video solutions to achieve your awareness, consideration, or action goals, which of the following is a benefit you might see? Which of the following accurately summarizes the streaming trend that YouTube advertisers should understand? Enter Certificate ID. Fast and flexible so you can learn at the pace thats right for you, the Google IT Support Professional Certificate is the No. What can Reach Planner help with when doing media planning? You work at a marketing agency and your client is looking to understand the short-form content trend. With entry-level jobs in IT fetching an average salary of $52,000 per year, starting a career in IT can be extremely lucrative and have a high potential for growth. 45. Custom Intent audiences reach users who clicked one of your ads. We learned that not only is IT support a highly teachable field, but that we could teach someone completely new to the industry the IT fundamentals in under six months. What other marketing objective can YouTube and Google video solutions fulfill? They can entice users to provide their information. Google Ads Video Certification Exam Question and Answer Question 1 True or false? Your client is interested in testing six-second bumper ads. How can you create video ads to maximize effectiveness on YouTube? Myras newest client uses a CRM to keep track of customer information. Long-form livestreaming content is enjoying a popularity surge, which lets advertisers reach engaged users frequently. If youre running a video action campaign that starts with lower-funnel audiences before expanding, which of the following combinations should you use to align to that approach? 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